Jessica Yarmey is a seasoned entrepreneur and marketing expert with over 25 years of experience in promoting and protecting global franchise brands. She has played a pivotal role in the success of iconic names like Gold’s Gym, Club Pilates, and Burger King. Jessica's journey from driving demand for these global brands to creating her own entrepreneurial ventures is nothing short of inspiring.
Jessica has been a guest on The Business Owner’s Journey podcast: Building Brands, Fitness Franchises, and Embracing Resilience
In 2020, Jessica shifted her focus from brand promotion to brand creation, launching her first startup, KickHouse. In less than two years, she successfully grew the fitness franchise to 30 locations before selling it to Mayweather Boxing + Fitness in 2022. This achievement highlighted Jessica's ability to not only navigate the competitive fitness industry but also to innovate and scale rapidly.
Currently, Jessica is embarking on two new ventures that reflect her passion for fitness and marketing: FlexSociety and SizzleSociety. FlexSociety is a brand-new fitness concept that aims to revolutionize the way people approach their fitness journeys, combining cutting-edge techniques with community-driven experiences. Meanwhile, SizzleSociety, her marketing agency, leverages Jessica's extensive experience to help businesses ignite their brands and achieve sustainable growth.
Jessica Yarmey is not just building businesses; she is creating a legacy. Her work inspires others to pursue their passions, whether in fitness or entrepreneurship. She is a firm believer in the power of self-awareness, mentorship, and resilience. Jessica advocates for a mindset of adaptability and authenticity, encouraging those around her to reach their full potential.
Through her ventures and personal brand, Jessica serves as a mentor and coach to aspiring entrepreneurs, emphasizing the importance of specialization, delegation, and networking. She is a super connector in the fitness industry, known for her ability to bring people together and foster meaningful relationships that drive success.
Jessica is active on several social media platforms, where she shares insights on entrepreneurship, marketing, and fitness:
Jessica's journey is one of continuous growth and impact, making her a prominent figure in the fields of fitness and entrepreneurship.
Nick Berry is an accomplished entrepreneur and CEO, whose track record includes founding and leading numerous companies since 2002.
He is also a mentor and coach to other entrepreneurs and business owners who are looking for a trusted (and proven) advisor.
Among peers, colleagues, staff, and clients, Nick has been referred to as both 'The Business Guy' as well as 'The Anti-Guru', due to his pragmatic approach and principled leadership.
He shares his insights and lessons learned, along with those of his expert guests,
on his podcast, 'The Business Owner's Journey'.