About Sara Nay

Introduction to Sara Nay

Sara Nay is a dynamic leader in the world of small business consulting and marketing strategy. As the Chief Operating Officer at Duct Tape Marketing, Sara has been instrumental in shaping the success of countless entrepreneurs and small business owners. Since joining the company in December 2010, she has made a significant impact by helping businesses build, grow, and scale in a sustainable and profitable manner.

Sara was a fantastic guest on The Business Owner's Journey podcast: Continuous Learning & Growth at Duct Tape Marketing

Professional Journey and Role at Duct Tape Marketing

Sara Nay's journey with Duct Tape Marketing has been marked by a deep commitment to empowering small business owners. Her expertise lies in helping business leaders focus on their "zone of genius" — the unique skills and talents that drive their success. Sara believes that by surrounding themselves with the right team and delegating effectively, entrepreneurs can achieve their growth goals without burning out.

As COO, Sara Nay oversees the daily operations of Duct Tape Marketing, ensuring that the company continues to deliver top-tier marketing strategies and consulting services. Her role also involves mentoring and advising small business owners, guiding them through the complexities of building a successful business.

She works alongside her father, Founder and CEO John Jantsch. John has also been a guest on The Business Owner's Journey podcast: Building a Business on Marketing Strategies, Systems, and Fractional CMOs.

Expertise and Contributions

Sara Nay is best known for her ability to translate complex marketing strategies into actionable steps that small business owners can implement with confidence. Her approach to business consulting is rooted in the belief that continuous learning, effective delegation, and a strong mental mindset are critical to entrepreneurial success. She is particularly passionate about helping business owners overcome negative labels and self-doubt, enabling them to set and achieve their priorities.

Sara is a strong advocate for fractional Chief Marketing Officers (CMOs) in driving business growth. She has also been a guest on numerous podcasts, including "The Business Owner's Journey" with Nick Berry, where she shares her insights on topics like quarterly planning, company culture, and the importance of maintaining a healthy work-life balance.

Sara Nay's Impact on the Business Community

Over the years, Sara has consulted with thousands of small business owners, helping them navigate the challenges of entrepreneurship. Her influence extends beyond Duct Tape Marketing, as she continues to contribute to the broader business community through speaking engagements, workshops, and online resources.

Sara's leadership at Duct Tape Marketing has helped the company become a trusted resource for businesses seeking to enhance their marketing efforts and achieve long-term success. Her work on the "Choose Your Own Adventure" page is a testament to her innovative approach, providing business owners with a customized path to growth.

Connect with Sara Nay

To learn more about Sara Nay and her work at Duct Tape Marketing, you can connect with her on LinkedIn or explore the resources available on the Duct Tape Marketing website.

Nick Berry Round Headshot

Nick Berry is an accomplished entrepreneur and CEO, whose track record includes founding and leading numerous companies since 2002.

He is also a mentor and coach to other entrepreneurs and business owners who are looking for a trusted (and proven) advisor.  

Among peers, colleagues, staff, and clients, Nick has been referred to as both 'The Business Guy' as well as 'The Anti-Guru', due to his pragmatic approach and principled leadership.

He shares his insights and lessons learned, along with those of his expert guests,
on his podcast, 'The Business Owner's Journey'.